real customers-real science

Genetica is the first product recommendation software that combines machine-learning science with consumer data to provide the best possible product match for each unique customer. 

cannabis & Hemp users deserve scientific recommendations​

Drive purchases

Recommending the right products pushs customers to purchase more.

Retain customers

Genetica ties into your customer loyalty program to increase return shoppers.

smart inventory

Anticipate when customers will be re-purchasing

Real Marketing Data

Genetica collects and utilizes demographic data about your customers

how it works

CUSTOMER ANSWERS 12-15 QUESTIONS ON A GENETICA TABLET IN YOUR STORE.

GENETICA RECOMMENDS 1-5 PRODUCTS FROM YOUR STORE THAT ARE BEST SUITED FOR THAT CUSTOMERS NEEDS.

CUSTOMER PURCHASES THE PRODUCT AND IS RETAINED THROUGH YOUR LOYALTY PROGRAM FOR PRODUCT RE-PURCHASE.

cannabis & Hemp users deserve scientific recommendations​

Genetica is the first product recommendation software that combines machine-learning science with consumer data to provide the best possible product match for each unique customer. 

This is not just a simple matching algorithm. 

There is a massive lack of consumer education for cannabis and hemp products. Consumers are left to do their own research, which is not in abundance, and is primarily conducted through word of mouth. Or they rely upon extremely subjective, often changing advice from an employee at their local dispensary or store.

By leveraging 30+ data points such as product ingredients, user’s desired effects, user’s BMI, Genetica has the ability to give customers the reassurance they deserve (the products they purchase are worth the money) and take that burden away from employees in your store (providing store owners both quantification and qualification underscoring personalized recommendations). 

Educated Customers + Equipped Employees = A Better Experience!

Right now customers look to your employees as product experts. How much do they really know? They probably have basic knowledge about the products you carry and even have personal favorites but when it comes to knowing which strain, consumption style or dosage, do you trust they can give the correct answers?

The reality is they shouldn’t need to be experts about which products can best treat what ailments for people of different age groups. Genetica removes the need for your employees to take a guess when recommending products. Genetica is your product concierge. 

Generally customers expect a certain level of service when visiting a physical store location. There’s a reason they didn’t just order the product you provide online. If a customer’s experience relies soley on your employees’ product knowledge and ability to answer very specific questions, you’re increasing the chances they have a bad one. If a customer has a bad experience, they won’t return. If they have a great experience, they will. It really is that simple.

The days of cannabis and hemp products being reserved for the stoner are long gone. Each day more and more people are consuming these products and they expect to buy from brands they can trust. Having a custom software in your store that ties directly into your inventory brings a higher level of authority to everything you offer. Your employees don’t need to be the only engaging representation of your brand any longer.

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