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The cannabis industry has undergone a remarkable transformation in recent years, with an increasing number of countries and states legalizing its use for both medicinal and recreational purposes.

The cannabis industry has undergone significant growth in recent years, and cannabis dispensaries are seeking new ways to engage with their communities while attracting more customers. Hosting events is a powerful strategy for achieving both objectives.

Key Performance Indicators (KPIs) play a pivotal role in evaluating and tracking the performance of a dispensary. By focusing on the right KPIs, owners and operators can make informed decisions, optimize operations, and drive growth. We’ve separated the KPIs into six categories below.

Growth on social media is about one thing — consistency. Here are five ideas for social media posts that your dispensary can use to consistently engage your audience and promote your products

Biometrics, the measurement and analysis of unique physical and behavioral traits, have emerged as powerful tools in upcoming industries.

As the cannabis industry continues to grow, dispensaries face significant challenges in attracting and retaining customers. Gone are the days when merely opening a dispensary guaranteed a steady stream of clients. “If we build it, they will come” absolutely fails for long-term success. Instead, dispensaries must navigate a highly-competitive industry that promises the lowest prices and higher highs everywhere you look.

Before opening a cannabis dispensary, here are 10 important things you should consider and know:

The role of the budtender has become increasingly vital in providing customers with exceptional service and guidance.